MOKI.
Bold Candles & Big Ideas
Launched in 2021 by my business partner and I as a creative outlet to flex our artistic muscles. Not your average candle company, MOKI blends high-quality products with bold creativity, all without the hefty price tag.
Vision & Purpose:
We identified a gap in the market of a premium candle (with extended burn time, using high-grade wax and natural and long-lasting scents) that don’t sit on a shelf unnoticed, all at an affordable price.
MOKI was designed to shake things up - be bold, and offer luxury without compromise.. Our goal? Learn the ropes of running a business, connect with our craft community, and enjoy the ride!
Process:
We carefully selected our first range of scents, designed bold and vibrant labels that embodied our creative vision, and took to a studio to bring our products to life through photography. By November 2021, we officially launched online—but we knew selling candles digitally would be challenging so we jumped head-first into selling at local craft markets and never looked back
MOKI isn’t just about candles; it’s about creativity, community, and making bold ideas come to life.
Results & Impact:
We crafted a product line we’re incredibly proud of, and became an integral part of a thriving craft community. Selling face-to-face gave us the chance to connect with our customers in a meaningful way. Despite life pulling us in different directions now, MOKI remains a project we cherish and continue to grow with the same passion that got us started.
MOKI isn’t just about candles; it’s about creativity, community, and making bold ideas come to life.
